Appearance Matters

Throughout the ages, beautiful people have been granted privilege and benefits that others have not. As we evolve and become more logical, and more ethical, one might think that this seemingly unfair behavior would change. Nevertheless, whether we like to admit it or not—we all favor, to at least some degree, physical beauty and a youthful appearance. As hard as we try to be impartial, we are hardwired to select mates, friends, and even employees, by how attractive we find them.

In the workplace, there are regulations that protect everyone from bias based on gender, race, religion, age, and sexual orientation. Although these rules are effective, they cannot change the fact that if two people are equally qualified for a position, the one that is the most appealing will get the job.

But what makes someone appealing? Historians note that the Egyptian Queen, Cleopatra, was never considered beautiful in the classic sense. However, she was able to change history through her influence and manipulation of the men who seemingly worshiped her.

Confidence and Beauty

Elliot Aronson, a social psychologist at Stanford University, believes that people who are comfortable in their own skin tend to be more confident, and this self-perception is furthered by positive feedback from others—directly related to the confidence they exude. This becomes a self-fulfilling prophecy for success even if one is not stereotypically attractive.

In fact, there are numerous studies which confirm the confidence-success correlation. For instance, a study published in the International Journal of Cosmetic Science, titled, Manipulation of body odor alters men’s self-confidence and judgments of their visual attractiveness by women, demonstrates just how important self-confidence is when it comes to appearing attractive to others.

Thirty-five heterosexual college men were randomly assigned either a scented deodorant or a placebo (all participants were led to believe they were using an effective deodorant). On the third day they posed for individual videos and photographs. Eight independent women, ages 19-26, were asked to judge the attractiveness of the men using only the images. The women rated the men who had used the scented deodorant as more attractive than the placebo group, despite having no way of knowing how they smelled.

The guys who smelled good were more self-assured in their body language, and that made them more appealing to the women in the study.

What It Comes Down To

This kind of confidence really comes down to simply feeling good about oneself. This is true for both men and women. Most people are not surprised to find out that women are attracted to confident, self-assured men. However, research confirms that men prefer confident women as well.

Not only are self-assured people perceived as more attractive, but they make everyone around them feel better about themselves—by being engaging, looking directly at the other person, they are demonstrating genuine interest. Confident individuals show they like you, and it is easy to like someone back. Confidence is not just sexy—it’s contagious.

Be Comfortable (and Confident) in Your Own Skin

Most people will agree that confidence comes from within; nevertheless, putting your best face forward never hurts. In goes without saying that a good daily skin care routine and avoiding sun exposure are both essential ingredients to maintaining a more youthful appearance. However, facial rejuvenation treatments provide results that your everyday regime cannot—reversing the effects of sun damage, minimizing imperfections, and restoring a healthy radiance to your skin.

Advances in non-surgical skin treatment have simplified the elimination of hyper-pigmentation (age spots), freckles, acne scars, and texture irregularities. At CCLS Med Spa, our experienced estheticians/laser specialists utilize state-of-the-art technology to eliminate the signs of premature aging, improve the texture of your skin, and help you achieve your most beautiful self.

Striving for a more attractive appearance is not a vain ambition, but rather a way to instill confidence and improve every aspect of your life. Call us today to schedule a personalized consultation and discover all we have to offer—CCLS Med Spa, (630)-851-3223.



Our Client Testimonials

I'm so glad I found Dr. Rubach and Dr. Franco; both doctors are kind and considerate. They take into account what your goal is and guide with their expert advice to come up with the best and a realistic outcome. I had gone to them for a mastopexy and rhinoplasty, in which, both I had felt completely at ease about. The result for both are amazing. I'm not insecure about my breasts anymore and I finally feel like my nose belongs on my face. The refined, subtle changes with the rhinoplasty have made a huge difference that looks natural. The mastopexy has given my breasts a more youthful look, and has allowed me to be comfortable with my shape. I can't praise these doctors enough. And I can't forget the rest of the staff. Margo, helped work with me to get everything sorted along the way, and really helped me to feel comfortable for what I was stepping into. Looking for doctors, to have this done by, wasn't easy. I tried to find to someone experienced, skilled, caring, and honest, and I can genuinely say that I not only found one, but two doctors with those characteristics.

~ S

I was a rhinoplasty patient at the Center for Laser and Cosmetic Surgery in Naperville during May of 2015. I needed surgery after encountering "a foul ball to the face" at a minor league game . My nose was shattered into pieces and Dr. Rubach helped me return to my normal self. He perfected my facial symmetry, increased my confidence and increased my breathing ability to 100%. Dr. Rubach did not transform my face into something that I wasn't. He maintained my facial character while naturally making me look "better". If you are considering rhinoplasty, I would highly recommend Dr. Rubach. I had the best experience and a fantastic outcome. The nurses were so kind and everyone made me feel very comfortable throughout the process. The surgery was simple due to the great employees and professional service. Also, I was given as much attention as I needed post-operation. Dr. Rubach was with me every step of the way through my recovery. My face is a mirror image of my pre-op digital imaging, just as Dr. Rubach and I discussed. I cannot believe how fantastic my outcome is!

~ Maria Vondrasek

Words can not express my gratitude to Dr. Franco, he made me feel normal again!!! After carrying twins to full term, my stomach had seen better days. From the minute I met Dr. Franco, I knew he was the right surgeon to perform my tummy tuck. He listened during the consultation!!!! He didn't want to do more than I needed (another PS wanted to do much more work) and answered all of my questions. I am two weeks post op and my results are better than I ever could have imagined. I would highly recommend Dr. Franco and his wonderful staff!!!

~ Jessica A

Both Dr Rubach and Dr Franco are wonderful, understanding and informative. If you describe what you are looking to achieve they will guide you to the best possible procedure. I have had both Dr Rubach and Dr Franco assist me in making very important decisions regarding changes I was looking to make. I would and I have recommended both doctors to friends and family. I would also like to add that the office staff and office environment is friendly, helpful and very courteous. It was a very positive experience for me and I will always go to this office should the need arise.

~ Cherie Gabbert

I could not be more pleased with both the outcome of my surgery and my experience. Dr. Rubach and the entire staff have been amazing from the first consultation through every post op appointment. I would (and have) referred this practice to others.

~ Stephanie Pass

Dr. Franco is the best! He's very caring and takes great care of his patients. No matter what you need at anytime. Him and the staff make you feel very comfortable and are always there for you. I highly recommend him if you are considering plastic surgery.!

~ Talina Thorton

Buy gift card for your family & friends - learn more